Subway Adds In-Store Meat Slicers, Giving Up To 1 Million Free 6-Inch Subs To Celebrate
Subway is installing deli slicers at 20,000 of its US locations to offer customers fresh-cut meat, an effort it calls "one of the most complex changes the brand has ever made."Previously, Subway's meats were delivered to its stores and served pre-sliced. The ad is the latest in Subway's chain-wide turnaround effort, after spending most of the 2010s experiencing sluggish sales and a deteriorating reputation. The so-called Eat Fresh Refresh, which has also included a reboot of the entire menu of the chain, has ended with its ninth consecutive quarter of positive sales. "Over the past two years, we've revisited our…
