Meta Threads Engagement Has Dwindled Since Its Red-Hot Debut, Tracking Firms Say
What goes up has to come down, at least in the case of user participation in Threads, GoalTwitter's new competitor.Last week, the text-based social media platform reported a record 100 million records in just five days, but based on data from Sensor Tower and Similarweb, the service has seen a dip in growth and engagement."The release of Threads really 'broke the internet,' or at least the Sensor Tower models," Anthony Bartolacci, managing director of Sensor Tower, a marketing intelligence firm, told CNBC. “In the 10+ years that Sensor Tower has been estimating app installs, the first 72 hours of Threads…
