Viva Air: why Avianca, Latam and JetSmar maintain interest in this – Companies – Economy

Viva Air: why Avianca, Latam and JetSmar maintain interest in this – Companies – Economy

The tough crisis the company is going through living airlines, that forced her this Monday to leave her fleet of planes on the ground and stranded for miles of travelers in the airports of the country and other countries, is not enough to make her suitors, the airlines Avianca, Latam and JetSmar, desist from seeking a future integration to get her out of that situation, a decision that is in the hands of the Civil Aeronautics.

(Also read: This is how passenger mobilization progresses due to the crisis at Viva Airlines)

Santiago Álvarez, president of Latam Airlines Colombia, said that Latam maintains its interest in Viva as it can be an opportunity for growth in the country. “Our priority today is to start the operation of the additional aircraft this Friday to help the country not lose connectivity and in a second phase very quickly we will review bringing more aircraft and hiring command and cabin crew and maintenance personnel Live”.

(You may also be interested: Avianca resumes ticket sales tomorrow on the routes that it had closed)

The Government, at the head of the President Gustavo PetroThe situation of this airline, which has affected nearly 18,000 daily passengers, many of whom will still remain stranded at the country’s airports awaiting a solution that will take them to their destination sites, are finalized.

Latam and Avianca, in a preliminary balance of information that they have been able to provide assistance to nearly 5,000 travelers and maintain their willingness to help them reach their destinations.

Avianca directors pointed out that the difficult situation that Viva is going through has not made them give up on a possible integration if the authorities of the Colombian market so approve, considering that this is the most viable way out for the company to overcome its crisis.

“Our intention is to continue advancing in the integration process with Viva because we believe that it is the only viable alternative to rescue that company” they indicated from avianca, Which executives are pending the development of the meeting called by President Petro to study the situation of Viva.

That interest also has the company smart Jet, which at the beginning of February of this year said it was able to acquire one hundred percent of Viva Airlines. JetSmart is a Chilean company that is part of the airline portfolio of Indigo Partners, an investment fund that controls five other airlines and is recognized for its leadership in this segment of the global airline industry.

“We believe that a transaction between JetSmart and Viva Air will allow us to maintain the ultra-low-cost model in Colombia and that will allow us to continue offering more routes at lower prices,” said Estuardo Ortíz, president of JetSmart, about the proposal to buy Viva a few weeks ago.

JetSmart operates in Colombia from the airports of Bogotá, Cali and Medellín, with flights to Santiago, the Chilean capital.

By Mitchell G. Patton

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