Industrias Estra, with 70 years of operations in the national market, launched a line of sustainable products, which are made with partially or totally recycled plastics. These are more than 20 articles that they already elaborate using this technique that It is part of the Estraeco Renueva program, which focuses on the use and transformation of post-consumer plastic materials and which is part of the company’s sustainability pillar.
(Also read: Cementos Argos will allocate some US$ 130 million to combat climate change)
According to its directives, Industrias Estra is a company that manufactures practical long-lasting plastic solutions, allowing products to be reused and recycled and that their useful life is more than 5 years.
Among the products made from recycled material, items for the home stand out, such as buckets, punch bowls, refrigerators and insulated thermos and for the institutional sector, such as industrial baskets and layettes, prevention signs, among others.
(You may also be interested in: Coca-Cola and 8 bottlers are committed to sustainability and create an investment fund)
“For Industrias Estra it is important to offer its customers products with environmental characteristics that generate an experience where together we can change the color of the world,” said Juan Fernando Gómez, its president.
This process is aligned with the growth strategy to 2026, through which it has been offering services and products based on the circular economy and the Sustainable Development Goals. Therefore, the next step, says the director, is to continue expanding the portfolio of sustainable products in categories as important as the environmental world for the institutional sector.
Gómez added that the launch of this product line is part of the Estraeco Renueva program, which focuses on the use and transformation of post-consumer plastic materials and which is part of the company’s sustainability pillar.
“This has allowed that today in its production process, the use of recycled raw materials is 60 percent, with which the company contributes to avoiding greenhouse gas emissions of up to about 50 percent, compared to virgin materials.
